Oct 26:
One of Paramount's Secret Gems: Winona
Made in the USA. Those words have such strong meaning, and increase in significance every day. While we do manufacture some products internationally, it is very nice to be able to say that we also have products that are 100% made in the USA and even are domestic to Missouri. In addition to our home office and decorating facilities in Bourbon, Missouri, we also have our manufacturing warehouse in Winona, Missouri.
Plant Manager of the Paramount Winona facility, David Proctor, shares the history and capabilities of the Winona plant:
"Paramount Cap came to Winona in 1953. It has evolved through
four different buildings to the plant that it is in today. The current
plant was built in 1985 and is 50,000 square feet. We currently have a
payroll of 140 people on 3 shifts, making us the largest employer in the
county. We have evolved from a totally cut and sew operation into a
diversified plant. We still produce a complete 100% "Made in USA" cap. We
also embellish on both domestic and imported headwear. There is also a
great deal of embroidery done on tee shirts, sweatshirts, hoodies, jackets, shorts
and pants. Anything that a person can imagine we have embroidered on it.
In our embroidery departments we have 62 machines with 874
embroidery heads. These are a good mix of flat, tubular, and finished cap
machines allowing us to be able to handle all types of embroidery. We also
have the ability to cut appliques in house with both a laser and water jet
cutting system.
In our cap sewing area we have what has to be some of the most
experienced headwear craftsman in the country. They have an average of 20
years experience and several employees with over 30 years of experience.
Even though there is a daily truck that delivers raw goods and
products to embellish and returns the finished good to both the Bourbon and
Sullivan warehouses, we have the ability to ship direct from here using UPS
and FedEx, plus other trucking lines.
In the past we have produced many well known products, including, the cap
that Tiger Woods wore when he won his first Masters in 1997. We have also produced headwear for
Bobby Bowden on the Florida State sidelines, headwear for the USA Ryder Cup
team, and hats for the USA Olympic Team to name a few.
Those are pretty good accomplishments for a plant in a small
town in South Central Missouri."
Speaking of Winona, many of you may be wondering where Winona is? Here are some fun facts about the town and its whereabouts:
-Winona is located in Shannon County, Missouri
-As of 2011, Winona's population is 1,369 people. Since 2000, it has had a population growth of 6.21 percent.
-The median home cost in Winona is $64,700. Home appreciation the last year has been -0.83 percent.
-Compared to the rest of the country, Winona's cost of living is 19.50% Lower than the U.S. average.
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Oct 24:
Paramount Apparel Receives A+ Rating Amoung SAGE Distributors
Paramount Apparel International Inc (SAGE#62788), has been selected to receive a 2011 SAGE Rating Award for having an A+ rating among SAGE distributors!
SAGE Online is the leading product research tool in the industry, with thousands of distributors using it on a daily basis to perform product and supplier research. With SAGE Online, distributors can rate suppliers on a variety of criteria.
SAGE Supplier Account Executive, Joelle Tedford stated, "Your company's aggregate rating for 2011 was an A+! On behalf of SAGE and our distributor customers, I would like to personally thank you for providing such excellent service and products this year."
As you may know, many distributors rely very heavily on ratings in industry research tools to decide which suppliers to use. To make your vote known, go to the "Rate Me Now" link available on SAGEmember.com.
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Oct 4:
Add Our Unbranded Catalog App To Your Facebook Page
We just recently launched our Facebook Catalog Application, which enables all of our customers to add our unbranded catalog to their company Facebook page. Now, any of our customers can showcase all of our promotional caps through the catalog app, directly from their page. Not only will customers now have easy access to the product, but also you can boost sales from the application and gain traffic to your very own Facebook page. And, the best part is that it's so simple to add. Follow the steps below.
1) Go to Paramount Apparel International's Facebook page at www.facebook.com/paramountapparel.
2) Click the 'Catalog App' tab under the profile picture.
3) It will ask you to confirm which page you want to add your application to.
4) Visit your page. It should be there!
So easy and what a powerful marketing tool! Questions? Don't hesitate to call Kayla Fawe at 1-800-255-4287 ext. 528 or email kfawe@paifashion.com.
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Sep 28:
QR Codes for Marketing Your Promotional Caps
QR codes are truly the next big thing in marketing your promotional products. What’s easier than attaching a QR bar code to every piece of material that you hand out, hang up or post online? Nothing! No, we understand QR codes are nothing new, but they are really starting to take shape in our marketing society.
Want to direct someone right to your website? That’s easy, post a QR code. Once they scan the code, your website link will be right in front of them for viewing, saving, emailing, etc. The same goes for promoting things such as product details. Create your promotional flyer, attach the image to your website and post the QR code. Again, it’s that simple to get your information in front of millions of people.
One way to really get some attention with QR codes is attaching them to product at any tradeshow you will be attending. Simply attached a QR code to each and every piece of product you will have displayed. This way, trade show enthusiasts won’t have to carry around those bulky catalogs or booklets, but can still get the same info simply by scanning. Then, they can email, save to their phone, download or do whatever they please with our virtual flyers. So, not only will you be saving the planet by going green, but also you are saving the backs of all trade show goers by taking away the pain of carrying around all those heavy marketing materials.
See our example below...
 
Perhaps have you never been introduced to QR codes before this? It’s simple. Follow the steps below. And, for those of you going to any upcoming trade shows, have your QR code scanning apps ready! Happy Scanning!
Step 1: Find a barcode scanner app.
Step 2: Open barcode scanner app and scan the QR code on display. (The yellow circles will line up and once the scan has been made, the marketing piece will pop up.)
Step 3: You can open, share via email or download to your phone.
Step 4: Open and enjoy the website, special offer, product info, etc. inside.
Try our virtual ad via QR code below:
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Sep 28:
Paramount Apparel International Promotional Products Division Is Now Blogging!
Hello everyone. We are very excited to kick-off this segment of our website! We will be posting weekly new product information, special promotions, marketing advice, and much, much more! Please come back and follow our blog. You won't want to miss this!
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